We’re excited to share the launch of the 2026 PPS Mutual Risk Practice of the Year Award – a timely way to recognise life insurance advice practices with a strong focus on risk advice.
It’s been a tough few years in the risk industry – regulatory changes, higher costs, and shifting client expectations have meant real challenges for advisers. It’s fantastic to see an award that acknowledges the firms still delivering stand-out, client-first advice.
This award celebrates practices that show excellence in five key areas: Customer Excellence, Commercial Strategy, Continuous Improvement, Cultural Strength, and Industry Contribution. There’s a great range of prizes up for grabs – from sharing your success at Riskinfocus26 to business-boosting marketing, PR, and support packages.
Applications are open now and close on 27 October 2025. Everything you need to know – eligibility, how to apply and all the details – is available on the Award website here – Risk Practice of the Year Award.
On a personal note:
Through my work with Risk Hub, I’m keen to shine a light on those practices doing their part to uplift the industry. It’s an honour to be involved in this award – especially one that celebrates resilience, innovation and service at a time when risk advice matters more than ever.
I’ll be part of an exceptionally experienced judging panel, alongside: