Risk Practice of the Year Award Launched

The award will highlight advice practices that derive more than 50% of new business revenue from life insurance. Applicants will be assessed against five criteria:

• Customer excellence
• Commercial strategy
• Continuous improvement
• Cultural strength
• Industry contribution

PPS Mutual CEO Michael Pillemer said risk advice is the bedrock of financial security for millions of people – but it is also one of the most under-appreciated parts of our industry.

“Through this award, we want to recognise those advice practices that are excelling under pressure, setting new standards, and helping to build a stronger, more sustainable future for life insurance in Australia,” he said.

“Importantly, this award isn’t just about recognition – it’s about empowerment. By elevating the winner’s profile and growth potential, we’re investing back into the advice community we serve exclusively.”

The winning firm will be announced ahead of the Riskinfocus 26 CPD Tour, one of Australia’s leading professional development events for advisers. As part of the prize, the winner will feature in Q&A sessions across six national events, with travel and accommodation included, and receive a table of eight at their local Riskinfocus 26 function.

The award also includes a tailored business growth package featuring:

• A technical SEO review from digital agency Jaywing
• Social media and graphic design support
• Media engagement managed by financial services communications firm Madden & Assoc.

The judging panel features some of the most respected leaders in the life insurance and advice sector, including:

• Angus Woods, Managing Director of Adviser Ratings
• Sue Laing, Technical Director at The Risk Store Consulting
• Peter Sobels, Publisher of Riskinfo
• Marc Fabris, Digital Consultant and Founder of Risk Hub
• Sue Viskovic, Head of Consulting at Vital Business Partners

Click here to find out more, with applications closing on 27 October 2025.